SPA - DE SPECIAL. RETAIL ENVIRONMENT DESIGN 1
Autor/es
- EAN: 9784897376264
- ISBN: 978-4-89737-626-4
- Editorial: RIKUYO - SHA
- Año de la edición: 2009
- Encuadernación: Cartoné
- Medidas: 24 X 30 cm.
- Páginas: 216
- Materias:
proyectos y edificios
centros, edificios, pasajes y arcadas comerciales
tiendas, locales comerciales
restaurantes, cafeterías, cafés, pubs y bares
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pvp 47,00 €
This special edition covers larger retail stores, shopping malls, department stores, and other commercial venues. Larger facilities mean big-time clients, sizable design firms, and a wide range of specialists. Furthermore, they often reach beyond architecture and interior design to incorporate product development, with a complex and strategic design plan necessary to handle store fixtures to environmental graphics, signage, packaging, VMD, and advertising. There are a limited number of firms in any country that can maintain a consistent level in the design while managing the development of a large-scale commercial facility. Fifteen companies that have produced commercially successful projects and interesting designs are featured in this issue and include Douglas Wallace, Pentagram, and Fitch.
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