GRAPHIC DESIGN THINKING. BEYOND BRAINSTORMING
Autor/es
- EAN: 9781568989792
- ISBN: 978-1-56898-979-2
- Editorial: PRINCETON ARCHITECTURAL PRESS
- Año de la edición: 2011
- Encuadernación: Rústica
- Páginas: 184
- Materias:
graphic design
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pvp 26,52 €
Creativity is more than an inborn talent. It is a hard-earned skill that, like all skills, improves with practice. Graphic Design Thinking explores a variety of techniques---from quick, seat-of-the-pants approaches to more formal research methods---for stimulating fresh thinking and solving design problems. Brainstorming techniques are grouped around the three main phases of the design process: defining problems, getting ideas, and creating form. Visual demonstrations and case studies show the design processes and solutions at work. Featuring best-selling author Ellen Lupton's hands-on, accessible approach to instructional writing, this most recent addition to the Design Briefs series will help designers create projects that satisfy clients, users, and themselves.