FAIR DESIGN. ARCHITECTURE FOR EXHIBITION
Autor/es
- EAN: 9783938780626
- ISBN: 978-3-938780-62-6
- Editorial: THAMES AND HUDSON
- Año de la edición: 2008
- Encuadernación: Cartoné
- Medidas: 24 X 30 cm.
- Páginas: 272
- Materias:
proyectos y edificios
stands, recintos feriales, efímeras
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pvp 80,69 €
At trade fairs companies compete for attention of the visitors; ideally corporate identity and corporate design needs are to be linked together. The build-up of an enterprise in miniature, which always consists of dealing with limited space and budget, is a true challenge for any designer of temporary architecture. It is imperative to merge the architectural with the communicative elements and thereby not only create a stage for a spectacular performance, but also a framework to present the fair team in a way that leaves the visitor with an enduring impression. Therefore architectural eye-catcher are used as well as mediums which activate all senses. The volume presents around 70 chosen projects of the last fair years all around the world.
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