BUILT IDENTITY. SWISS' RE'S CORPORATE ARCHITECTURE
Autor/es
- EAN: 9783764379827
- ISBN: 978-3-7643-7982-7
- Editorial: BIRKHAUSER VERLAG AG
- Año de la edición: 2007
- Encuadernación: Cartoné
- Medidas: 23 X 28 cm.
- Páginas: 200
- Materias:
monografías de arquitectos
países: arquitectura y arte
suiza: arquitectura y arte
siglo xx
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Swiss Re is one of the leading reinsurance companies in the world. This book documents its built identity by looking at its eleven buildings in six locations (Zurich, Adliswil, Rüschlikon, Munich, London, and New York). It illustrates this corporate architecture with sketches, plans, and photographs and brings it alive in interviews by Roderick Hönig with the participating architects. Bothe Richter Teherani, Meili und Peter, Norman Foster, Tilla Theus, Silvio Schmed, Schnebli Amann Menz, and Stücheli und Partner provide fascinating perspectives on how the firm's corporate culture came to architectural expression. The book focuses on a broad range of aspects and relates them to the larger theme of corporate architecture.
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